Hi, I'm
Waqar
Khalid
A results-driven developer with 2+ years of experience building responsive websites,
WooCommerce stores, and executing high-ROAS Meta advertising campaigns.
About Me
2+ Years
Experience
20+ Projects
Delivered
Turning ideas into
digital reality
I am skilled in website optimization, conversion tracking, and data-driven marketing strategies. With a strong technical background in engineering and excellent problem-solving abilities, I have a proven track record of managing projects independently — from concept to deployment.
…
I am skilled in website optimization, conversion tracking, and data-driven marketing strategies. With a strong technical background in engineering and excellent problem-solving abilities, I have a proven track record of managing projects independently — from concept to deployment.
…
Whether it’s crafting pixel-perfect WordPress sites, setting up high-converting WooCommerce stores, or running Meta Ads campaigns that deliver real ROI — I bring a strategic, detail-oriented approach to every project. I’m comfortable working independently or in a team and am available for full-time, on-site, or remote roles.
2+ Years
Experience
20+ Projects
Delivered
Technical
Skills
Web Development
Digital Marketing
Tools & Platforms
Portfolio
Featured
Projects
Branding & Advertising Agency
Developed a full-service branding and advertising agency website featuring signage solutions, large-format printing, CNC fabrication, outdoor advertising systems, and exhibition branding — with a bold, corporate identity.
Construction & Contracting
Built a professional construction company website for a Saudi-based energy and contracting firm. Showcases major projects like healthcare facilities, educational institutes, and shopping malls — with client testimonials and project timelines.
Tech E-commerce Store
Designed and managed a complete WooCommerce electronics store — earbuds, smartwatches, tech accessories — with product pages, cart optimization, secure payment gateways, and Meta Ads integration with Pixel tracking.
Digital Marketing
Planned and executed multi-objective Meta Ads campaigns across Traffic, Engagement, and Sales. Ran rigorous A/B tests on creatives, copy, and budgets to maximize ROAS for multiple clients.
Personal E-commerce Brand
Built my personal online business from scratch — a complete WooCommerce store with product management, shipping calculators, inventory systems, and fully integrated Meta pixel.
Web Development
Created multiple WordPress websites for small businesses with custom themes, contact forms, booking systems, Google Analytics integration, and mobile-first responsive design.
Journey
Experience &
Education
2023 – Present
Freelance WordPress Developer & Meta Ads Manager
- Designed and developed 20+ fully functional WordPress websites with custom themes and plugins.
. - Integrated WooCommerce stores with payment gateways, shipping calculators, and inventory management.
. - Managed Meta Ads budgets and delivered measurable ROAS improvements for clients.
. - Implemented conversion tracking via Meta Pixel and Conversion API for e-commerce stores.
2019 – 2023
BS Electrical & Power Engineering COMSATS University
- Graduated with a strong technical foundation in engineering and problem-solving.
. - Developed analytical skills applicable to data-driven marketing and web performance optimization.
. - Completed coursework in programming, circuit design, and systems engineering.
2023 – Present
Freelance WordPress Developer & Meta Ads Manager
- Designed and developed 20+ fully functional WordPress websites with custom themes and plugins.
. - Integrated WooCommerce stores with payment gateways, shipping calculators, and inventory management.
. - Managed Meta Ads budgets and delivered measurable ROAS improvements for clients.
. - Implemented conversion tracking via Meta Pixel and Conversion API for e-commerce stores.
2019 – 2023
BS Electrical & Power Engineering COMSATS University
- Graduated with a strong technical foundation in engineering and problem-solving.
. - Developed analytical skills applicable to data-driven marketing and web performance optimization.
. - Completed coursework in programming, circuit design, and systems engineering.
Ready to bring your
vision to life?
Whether you need a stunning website, a high-converting online store, or a profitable ad campaign, let’s make it happen.
Contact Us
Get In
Touch
Let's connect
Muzaffarabad, Kashmir
Available for remote work worldwide
wikykhan100@gmail.com
Email me anytime
+92 3024536770
24/7 availability
LinkedIn Profile
Let's connect professionally